SVA will screen the new feature documentary, Art of the Prank, by filmmaker Andrea Marini, about Joey Skaggs (BFA 1982 Media Arts), the artist/activist who, over a period of five decades turned the media hoax into an art form. Sponsored by BFA Advertising and BFA Design, the screening will take place at the SVA Theatre at 333 West 23rd Street on November 4 at 7:00 pm.
Filmed in New York, Connecticut, London, Hawaii, Los Angeles, Kentucky and Tennessee, and with unprecedented access to the artist and his archives, the 82-minute documentary reveals the man behind the curtain, interweaving a current unfolding hoax with a look behind-the-scenes at some of his classic performance pieces.
Joey Skaggs is a great American satirist and spirited advocate for media literacy. He is famed for such media fictions as Celebrity Sperm Bank, Cathouse for Dogs, Fat Squad, and Portofess, all reported as fact by prestigious journalists. The purpose of his work is not just about the “gotcha” moment, but about the revelation that comes with the “aha” moment. The realization that you can’t believe everything you see, read and hear in the media. When he decides to pull off the most demanding hoax of his career, director Andrea Marini gives us a unique view into the mind of this most unconventional artist.
“This film embraces many subjects, from media responsibility to pressing social issues to the role of art in activism. But at it’s core, it’s a film about a man who, against great odds, is driven to make broad social commentary with his art,” said Marini.
A Q&A with director Andrea Marini and artist Joey Skaggs will follow the screening. For more information, click here.