In The Press: Paul Shaw in the Wall Street Journal

April 6, 2011

Paul Shaw, faculty member in both the Art History and BFA Advertising and Graphic Design Departments, has had his book Helvetica and the New York City Subway System (MIT Press, 2011) reviewed in the Wall Street Journal.

Described as a, “typographic detective story [that] manages to be a history of the New York subway, a survey of global transportation graphics and an authoritative over view of 20th-century design in action,” Shaw’s book disproves the widespread belief that the modern New York City subway system has always been associated with the Swiss typeface Helvetica. The review explains that, “the heart of Mr. Shaw’s book is the story of what happened when these champions of High Modernism [Massimo Vignelli and Bob Noorda] collided with the union labor at the Transit Authority’s Bergen Street sign shop,” and the book is defined as, “one of the best-researched books on modern design to date.”

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Reconfiguring Site in Summer 2011

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