SVA students won a record-setting eight Pencil awards at the 2012 One Show Young Ones College Competition. Students working in teams as part of Frank Anselmo’s Unconventional Advertising class in the BFA Advertising and Graphic Design Department addressed the competition’s challenge to create campaigns for either PETA or Stride gum. The two Gold, three Silver and three Bronze Pencils earned by SVA students is double the number of awards won by any other school in the competition. In addition, 35 SVA students were named finalists—more than any other school in the competition’s history.
Winning teams were recognized at an awards ceremony on May 9 at Eyebeam Art and Technology Center, where they received the Gold, Silver, and Bronze Pencils in addition to cash prizes. Finalists are recognized by a listing in the One Show Annual and online in the Awards archive.
Since its founding in 2005, the One Show Young Ones Competition has been sponsored by The One Club, a nonprofit organization that champions excellence in advertising by promoting and celebrating work in the design industry. The competition is open annually to students enrolled in an accredited advertising or graphic design program at the time of entry. The One Club’s educational programs are designed to support the next generation of advertising and design creatives. Working with schools throughout the world, The One Club creates and sponsors exhibitions, workshops, competitions, portfolio reviews, and other opportunities that allow students to learn from the best and help them succeed.
For a complete list of the 2012 winners and to learn more about the competition, visit the One Club website.
Image: BFA Advertising and Graphic Design Department faculty member Frank Anselmo (top left) with winning students.