The Visual Arts Press, the in-house design studio at SVA, received two Gold Awards in the Graphis Design Annual 2011. Both Proof, the 2010 – 2011 undergraduate catalog, and issue 6 of Dear Dave, magazine were recognized.
Additionally, two promotional projects commissioned by SVA were featured in the Annual. Push the Envelope is a campaign that fashions pushable doors at SVA to look like envelopes, physically manifesting the verbal expression. Loose-Leaf Paper Bike Rack makes use of city bike racks by affixing oversized vinyl loose-leaf paper to them, visually turning combined materials into a giant notebook. Created by KNARF/New York, an agency headed by unconventional advertising instructor Frank Anselmo, both projects received Gold Awards.
Image: KNARF/New York, Push the Envelope.